Event Trends: What’s Up in 2018?

At the recent 10th edition of Backstage Pass KL aptly titled “#FOMO – Featuring Organisers Making Original Events” (see what we did there), we invited onboard 4 event organisers to share with us how they’ve gone down the (scenic) road less travelled, breaking away from the norms to do different in introducing original elements to their events, earning themselves the much coveted badge of the “Trends-Formers”. The session was kicked off by Peatix’s very own in-house resident social nuthead (aka the same person penning this post who is finding it rather strange to be addressing herself in 3rd person speak but she digresses) who gave an overview of the 5 […]

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Event Growth Hacking: Sell out your events on a limited budget

To growth hack events is to use low cost and innovative alternatives to traditional marketing to radically sell more tickets.     Eunice Cheng, the founder of Indiependence Growth Consulting shares five steps you need to take first to set yourself up for a foundation for growth. 1. Build a community. Find your audience and decide which channels to focus your outreach to. 2. Start thinking about public relations. Forge relationships with trade media and relevant influencers within your industry or interest group. 3. Develop and curate content that will be relevant to your audience.  4. Make a mailing list, and use it wisely. It’s old school, but intimate. You […]

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How StoryFest Singapore sold out 9/10 events in its inaugural festival year

StoryFest Singapore is an international storytelling festival featuring storytellers from the world over. 2017 was its first edition with 98% of all festival tickets sold. A feat to be admired for a festival in its infancy. So how did they get the word out to sell out nine of its 10 events?     Kamini Ramachandran, Creative Producer of StoryFest Singapore, shares her secret sauce to selling out. She challenges you to think about these four questions.   How do you leverage the network you have? There’s no time to start from scratch and no need to reinvent the wheel! Think about networks you possess and how you can tap […]

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Be a Force for Good at Giving Week Festival 2017

The year is fast approaching to an end and with Christmas upon us, what better way to wrap up 2017 than with the spirit of giving? In partnership with the National Volunteer & Philanthropy Centre (NVPC), we’re calling for the Peatix community (yes you!) to be a part of Giving Week Festival 2017.   Giving Week Festival includes Giving Week, a national movement that encourages everyone to give back. From 28 November – 5 December, businesses, non-profit organisations and individuals across Singapore are encouraged to come together and make a difference towards building a City of Good. Organisers on Peatix can too be a part of Giving Week Festival and events […]

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Invoking the Five Senses for a Memorable Event: Elevating the sense of taste

  When it comes to the sense of taste at events, we often think of catering as the go-to solution. What if, we could do so much more with invoking the sense of taste to change the perception of events like yours and leave a tasteful impression on attendees even long after your event?     In crafting ideas on raising funds for exhibits at the Asian Civilisations Museum, Mei-yi Wee, who’s the Deputy Director of Philanthropy and Marketing, conceived AfterHours@ACM. It’s a lifestyle event series that pairs food with museum exhibits with the aim of attracting C-suite executives who may not otherwise perceive visiting a museum as their go-to form of after […]

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