Sell-Out Events: How to Promote Ticket Buying on your Website

Having a website and a ticketed event but not selling tickets on your website would be like having a car and a cliff but not driving the car over the cliff. Here are some tips for how to do just that (ticketing through your website, not the car thing), as inspired by event organizers themselves. 1. Place an event banner with your event page’s URL on your website. For optimum visibility, place the banner either at the top or at least on the front page of your website. Front page banner
The Amazing ToyBox “Christmas is Here” Concert
2. Create a dedicated webpage for ticketing information and include a “ticketing” tab on your website. This makes it clear where your audience should click for tickets. Evil Empire
The End of History
Ticketing Page Download
The Download Festival
3. Direct traffic from your website to your ticketing page by including links to your Peatix event page. – Links to multiple events Links Evil Empire
The End of History
– Visible link to “Get Your Tickets” at the top of your website Connected Women
Connected Women: Powering Women in Business
4. Add a Peatix ticketing widget to your site. Attendees can purchase tickets straightaway! Peatix – Login to your Peatix account. – Click the “Promote” tab in your dashboard. – Customize your widget according to size and color – Copy the code and paste it into your web page. Now sell tickets directly from your site! #Magic. Widget download
The Download Festival
Phocus Photography Workshops
Event Marketing, Global, United States. permalink.
Claire Ding

Claire Ding is the Community Manager at ticketing platform Peatix in Singapore. She runs a community event for organisers, Backstage Pass , where organisers connect with others and learn tips on event management. Quite the thrill-seeker, Claire’s gone skydiving, bungee jumping, and enjoys anything that puts her on edge (quite literally), it’s no wonder she’s in the business of events with never a dull moment!