7 event planning mistakes event organizers should avoid

Planning an event and seeing it through is a heck of a lot of work. It’s also a learning experience where you improve with each subsequent event. Of course, you shouldn’t expect perfection because, more often than not, there will always be something that goes wrong.Nevertheless, these bumps can be kept to a minimum if you avoid the common pitfalls that inexperienced event planners often find themselves in.1. Not assuming the worstHave you ever heard of Murphy’s Law? It states that if something can go wrong, it will. This is the mindset you need to have. Some people may believe this type of thinking is overly negative, but you need […]

Read More

How to Pick the Right Venue for Your Event

Picking out a venue is probably the most complex phase of event planning. There are tons of logistics involved, and the rest of the planning can’t even really begin until you have a venue reserved. Given that venue rental is usually the single highest overhead cost, this is not a step where you want to cut corners.With a little diligent planning, you can find the perfect venue that meets all the parameters for your event setup.1. Scheduling FlexibilityIs there any leeway for your proposed event date? Will you be willing to settle for an alternative date, perhaps a week or two before or after your preferred date? Flexibility is important […]

Read More

6 Ticketing Strategies to Boost Event Ticket Sales

Okay, so your event is published and ready to go for attendees to purchase tickets. Work smart, be strategic and use these six ticketing strategies below to sell out tickets to your event. 1. Early Bird Sale Products typically sell better when they’re released to a select few several weeks before the official release to the rest of the public. You can do the same for your event. Surly, you have customers who are members of your loyalty program, or at the very least repeat consumers or service subscribers. Reward these people by giving them the chance to secure their tickets early and at a discount price. Emphasize that this is […]

Read More